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Retail

The rise of digital shopping has reshaped consumer expectations, demanding seamless, fast, and personalized experiences. Read more about how we leveraged dynamic formats to drive sales.

Challenge:

A heritage retail brand lacked a digital-first approach and saw a decline in in-store traffic.


Approach:

  • Set up omnichannel tracking across online ads and offline footfall.

  • Launched drive-to-store campaigns with geo-targeted mobile ads.

  • Introduced “Buy Now, Pick up In-store” functionality.


Results:

12% 

Increase in Store Sales

18% 

Increase In Conversion Rate Incl. Buy Now, Pick Up In-store

8% 

Increase in ROI

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