Fitness
With digital fitness platforms, at-home workouts, and wellness apps surging in popularity, competition in the industry is fierce. Brands must go beyond awareness to drive real engagement and long-term loyalty. Read more about how we helped fitness brands leverage their USPs with high-impact, data-driven strategies.
Challenge:
A premium gym chain struggled with low awareness and limited lead conversions as they were new in the region, and there was high competition.
Approach:
Launched a full-funnel lead gen campaign via Instagram and TikTok.
Leveraged their USPs through rich content.
Optimized landing pages for mobile-first conversions.
Retargeted video viewers with hyper-local offers
Results:
24%
Increase in Leads
8%
Decrease in Cost Per Lead
42%
Increase in Engagement