F&B
Dubai’s F&B industry is a battleground of global franchises, homegrown concepts, and rapid digital transformation. With high consumer expectations for convenience, quality, and unique dining experiences, standing out is more challenging than ever. Read more about how we helped F&B brands in Dubai capture demand, optimize digital channels, and build long-term customer loyalty.
Challenge:
A healthy meal plan subscription service was facing plateaued growth, with rising acquisition costs and low repeat order rates despite strong initial trial interest.
Approach:
Built segmented campaigns based on dietary goals (keto, high protein, vegan) to increase message relevance
Used Meta and Google audiences to retarget trial users with personalized upsell offers
Introduced referral and loyalty incentives in CRM and remarketing flows to boost retention
Results:
18%
Increase in Subscriptions
12%
Increase in Referrals
8%
Increase in CTR